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Communication dans un congrès

The use of Twitter in promoting digital libraries: a case study of QDL

Maha Alsarraj (1)
(1) Qatar National Library
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Détails de publication
Soumis le
April 18, 2020
Accepté le
April 18, 2020
Publié le
April 18, 2020
Modifié le
March 31, 2025
Acte de conférence 3
Charting The Futures(s) of Digital Publishing
Short Papers
DOI
10.4000/proceedings.elpub.2020.6
Indicateurs
549
Vues
370
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The use of Twitter in promoting digital libraries: a case study of QDL

Maha Alsarraj (1)
(1) Qatar National Library
Abstract
Digital libraries often need to make tweets that will attract high engagement rate. To understandthis factor in relation to Qatar Digital Library (QDL), this paper will draw a comparison of tweeterfeeds of QDL, British Library Labs (BL Labs) as well as Europeana Digital Library. In doing so, thepaper will try to establish the reasons behind low engagement rate in the QDL tweets. So, thispaper will develop steps that QDL can take so that it can increase its current number of Twitterfollowers and increase the engagement rate of its users. The things that QDL is failing to addresswill be identified by comparing the best Twitter practices from BL Labs, and Europeana digitallibrary to that of QDL. After identifying, a recommended practices for the QDL will be provided.The practices will mainly be meant to help QDL have better Twitter engagement rate.
Mots-clés
français
  • [SHS.INFO]Humanities and Social Sciences/Library and information sciences
anglais
  • Twitter
  • QDL
  • Qatar Digital Library
  • Europeana
  • BL Labs
Aperçu
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